London’s live sports scene is about to get a major new player.A hugely popular sports bar brand from the North is heading to the capital, bringing with it an enormous three-storey venue dedicated to wall-to-wall match screenings, high-energy games, and late-night party vibes. Opening next month, the new hotspot promises a full-throttle experience for fans: think giant screens on every level, arcade-style entertainment between kick-offs, and a soundtrack that keeps the atmosphere buzzing long after the final whistle. For Londoners used to cramming into crowded pubs on match day, this Northern import could change the way the city watches sport.
Inside Londons newest mega sports bar What to expect from the three epic floors of action
Step through the doors and you’re dropped into a wall-to-wall spectacle of live sport, glowing screens and high-energy crowds. The ground floor is the beating heart: a colossal central screen dominates the room, flanked by dozens of smaller displays so you can keep tabs on every fixture, from Premier League crunch clashes to late-night NBA tip-offs. Long, bench-style tables bring big-group beer hall energy, while cosy booths with personal screens are primed for rivalry-fuelled viewings. Expect tank-fresh beer, fast-pouring stadium-style pints, and a food menu stacked with shareable crowd-pleasers – towering burgers, loaded fries, and wings by the bucket. As kick-off approaches, the sound system cranks up, the lights dim slightly, and the atmosphere shifts from casual pre-match buzz to full-blown cauldron.
Head upstairs and the focus tilts from pure spectating to full participation. The first floor is a games arcade meets sports club, with shuffleboard, beer pong, arcade cabinets and interactive darts lanes designed for friendly – and not-so-friendly – competition. The top floor, meanwhile, dials up the late-night feel: think DJ-led party sets, live music takeovers and VIP-style booths perfect for big birthdays or end-of-season celebrations.Across the venue, different zones are tuned to different moods:
- Main Arena: big screens, big sound, big matches.
- Fan Caves: semi-private booths for die-hard supporters.
- Games Hub: social play spaces with bookable lanes and tables.
- Late-Night Loft: DJs, dancefloor, and post-match parties.
| Floor | Vibe | Best For |
|---|---|---|
| Ground | Stadium-style | Big fixtures & group viewings |
| First | Playful & social | Games nights & after-work hangs |
| Second | Clubby & high-energy | Late-night parties & celebrations |
From matchday atmosphere to late night parties How the venue blends live sport with music and nightlife
By day, the venue hums with the crackle of pre-match tension: pints clink, punditry plays out across colossal HD screens, and every chant ripples from table to table.Each floor brings its own character – from a ground-level “stadium bowl” with wall-to-wall screens to a more intimate mezzanine perfect for watching the big moments in smaller groups.Roaming hosts keep the energy high with live score updates, on-the-spot competitions, and fan-led singalongs. Meanwhile, an elevated food-and-drink line-up – think loaded wings, shareable platters, and tap-fresh beers – is built for lingering long after the final whistle.
- Live DJs dropping halftime and post-match sets
- Fan zones themed around different sports
- Arcade corners with consoles, shuffleboard, and darts
- Signature cocktails inspired by cities and star players
| Floor | Vibe | Best For |
|---|---|---|
| Ground | Big-screen arena | Derby days & cup finals |
| Middle | Games & group tables | Birthdays & work socials |
| Top | Late-night club energy | Post-match parties |
As the scoreboard fades, the sound system takes over: live DJs swap commentary for club-ready tracks, lighting shifts to neon, and the sports bar slips seamlessly into a full-bodied nightlife spot. Booths morph into dance-floor perches, the cocktail menu gets bolder, and curated playlists lean into house, hip-hop, and indie anthems.Pop-up performances, themed weekends, and guest DJ nights mean every visit can feel different, whether you’re staying for a victory dance, commiseration cocktails, or simply to chase the city’s late-night buzz in a place where the energy rarely dips.
Best seats screens and signature serves A detailed guide to planning your perfect game day visit
Think of this new London outpost as a live-action control room for sport, where every vantage point is calibrated for drama. Across three buzzing floors, enormous HD walls and clusters of smaller, ultra-radiant screens are carefully zoned so you can follow every phase of play without craning your neck. Snag a high-table perch by the main video wall for a big final, or tuck into a cosy booth with its own dedicated screen bank for a more tactical viewing experience. Floor hosts are primed to shuffle bookings so rival fanbases can gather together,and roaming camera angles,live commentary feeds,and dynamic score tickers turn the entire venue into a stadium-style command center.
Meanwhile, the bar team has built a playbook of signature serves designed around kick-off times, extra-time nail-biters, and post-match celebrations. Expect shareable pitchers, limited-edition “away day” cocktails inspired by visiting teams, and food pairings dialled in to sustain you through a full fixture list. Wing towers, slider stacks, and loaded fries arrive in waves that match the broadcast schedule, with speedy table service keeping eyes on the action, not the bar queue.
- Screen zones: immersive walls for finals, quieter corners for tactical analysis.
- Viewing levels: ground-floor roar, mezzanine mix, top-floor party terrace.
- Service style: pre-order packages for big groups and walk-in bar tabs for spontaneous fans.
- Food focus: sharing platters, match-length snacks, and fast-fire bites between whistles.
- Drinks line-up: rotating craft taps, themed cocktails, and low/no-alcohol options.
| Game Day Goal | Where To Sit | What To Order |
|---|---|---|
| Big derby with mates | Pitch-side tables by the main screen | Beer pitchers & stacked wing platter |
| Date night fixture | Upper-floor booth with side screens | Signature cocktails & slider duo |
| Multi-sport marathon | Bar stools facing split-screen wall | Rotating craft taster flight & loaded fries |
| Post-work kick-off | High tables near the DJ deck | House lager, sharing nachos & shot specials |
Beyond football and pints Interactive games food specials and events that make this bar a year round destination
While the 4K screens and surround sound will pull in the die-hard fans, it’s everything else that will keep them lingering long after the final whistle. Across three buzzing floors you’ll find shuffleboard lanes, beer pong tables, arcade basketball and retro machines glowing away in neon corners. Groups can book out interactive darts oche booths with live scoreboards and curated playlists, or dive into quiz nights, comedy takeovers and themed viewing parties for everything from the Super Bowl to the Six Nations. A dedicated stage space will host DJ sets,live bands and podcast recordings,turning match days into all-out events and giving off-duty evenings the feel of a mini festival.
The kitchen has been given just as much attention as the big screens, with a menu built for sharing, snacking and celebrating in equal measure. Expect stacked burgers, wings by the bucket and plant-based plates that go well beyond token salads, all backed by rotating weekly offers and limited-edition collabs with local breweries and street-food names. Regulars can plan their visits around a rolling calendar of happenings:
- Midweek “Wing-It” nights with spicy challenges and leaderboard prizes
- Pitch-side brunches featuring bottomless coffee, mimosas and early kick-offs
- Student nights with discounted games, playlists on request and late-night snacks
- Seasonal viewing parties for major finals, boxing bouts and UFC cards
| Weekly Highlight | What to Expect |
|---|---|
| Monday Games Club | Free-to-play arcade hour with bar tab prizes |
| Thursday Fan Feast | Sharing platters & pitcher deals for groups |
| Saturday Night Sessions | Resident DJs, late kitchen, party crowd |
The Way Forward
As London gears up to welcome this northern heavyweight onto its home turf, the capital’s sports fans are set to gain far more than just another place to watch the match.With three sprawling floors dedicated to screens,games,music,and late-night revelry,the new venue is positioning itself as a one-stop destination for big fixtures,casual pints,and full-throttle party nights alike.
Opening next month, it will join an increasingly competitive line-up of sports bars across the city – but few can boast this scale, or the ready-made fanbase it brings with it from the North. Whether you’re chasing every kick of the Premier League, hunting down a big-screen spot for the Six Nations, or simply looking for a lively new hangout, this could be one to put firmly on your radar.
We’ll be keeping a close eye on the opening date, booking details, and first-look photos, so stay tuned to Secret London for everything you need to know before the doors swing open.
